Saskatchewan cattle producers are disappointed with a tweet on social media from the Weather Network.
The Weather Network sent a message on twitter suggesting those who want to save the planet could consider limiting beef consumption.
Canadian cattle producers say the information does not paint an accurate picture of beef production.
Cattle production efficiency has improved year over year and continues.
Cattle producers point out the beef industry has come a long way in shrinking its carbon footprint.
Cattle grazing helps biodiversity and carbon sequestration, improving wildlife habit.
As well, cattle production takes low quality vegetation unfit for human consumption and turns into a nutrient rich high quality food product.
32 percent of farmland cannot grow crops, and is used for grazing.
Beef exports are valued at 2.75 billion dollars.
The Cattlemen’s association says beef production contributes zero point 4 percent to the greenhouse emissions around the world and 2.4 percent of Canada’s annual emissions.